Construction of the all new luxury apartments in an elite neighborhood near Indianapolis was underway. This property was to be a "Curve Ahead" of all others and the advertising for it had to be nothing less than that. Before the completion of construction, nearly 50% of units were already reserved!
With so much money being invested in a large property such as Avant Luxe Apartments, advertising had to capture the trendy, high-end feel it was to present. With much collaberation with property owners, Edward Rose Group, a full campaign was launched with property information sheets, brochure folders, individual unit inserts, property map illustrations, signage and more.
The end result was an award for the entire advertising campaign as well as separate award for brochure and inserts!
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